Benefits of Developing Websites Using Sitefinity CMS

11 Dec 2018 Uncategorized

Sitefinity CMS helps organizations engage and retain customers throughout their entire lifecycle using relevant and meaningful content. The platform makes it easier for content managers to create content faster and manage it more efficiently using the drag-and-drop interface. It allows marketers to do most of the content creation and editing work without requiring any technical assistance.

Digital Experience Management features help increase conversions and generate more leads by delivering personalized experiences. A/B testing and contextual analysis makes it easier for digital marketers to analyze and optimize customer experiences.

Digital Commerce helps manage price lists, product catalogs, checkout process and shopping carts with ease and connects businesses with cloud services for real-time updates.

Sitefinity offers some great features and advantages to website developers and website owners.

Features:
• Customer engagement, conversion and retention
• Content creation and management
• Drag-and-drop editing
• Customer experience management
• 1:1 conversations
• Personalized experiences
• A/B testing
• Contextual analysis
• Digital ecommerce
• E-store management
• Real-time shipping and tax rates
• Multi-channel digital experiences
• Enterprise-level deployment
• Multi-site/location support
• Digital Experience Cloud
• Unified marketing command center
• Customer journey database
• Customer 360-degree view
• Customer journey analysis
• Marketing attribution reports
• Lead scoring
• Persona profiling
• Customer journey optimization
• Step-by-step recommendations
• Customer journey personalization
• Predictive analysis

Advantages:
• Sitefinity’s ease of use allows users to create and edit pages with little HTML/CSS knowledge. Creating rich, vibrant content is easy with Sitefinity’s intuitive ‘drag & drop’ interface.
• Sitefinity supports mobile platforms. For visitors on the go, Sitefinity allows you to adapt your current website to any device with Responsive Design.
• Create attention-grabbing emails that blend seamlessly with your website’s existing styling by using Sitefinity’s built-in email designer.
• Multi-Channel Content Syndication allows you to distribute your content (blogs, news, events) through enhances RSS and Atom Syndication.
• Sitefinity creates SEO-friendly URL’s for each and every page. It also allows you to manage all meta-data, warranting higher page ranking.
• Sitefinity is based on standard Microsoft .NET technologies and is easy to configure and implement.
• Sitefinity’s backend offers Site Synchronization and granular permissions.
• Sitefinity erases the lines that separate content from products by fully integrating ecommerce. It supports multiple payment providers, multi- language capability, marketing promotions and coupon management.

When you invest in Sitefinity, you can be sure that no matter how large your business grows over the years and what customers expect from your site, you can always manage your business and keep consumers satisfied.

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