10 Tips For Working From Home
'Working from home' is the hottest topic in the midst of the COVID-19 pandemic. A large number of companies have implemented work from a home policy which is a new reality, but it takes time to get us...
10 Ways to Drive Engagement to your Website
Engaging with visitors to a website is just as important as driving traffic to the website. Engagement is not only about attracting visitors but making them stay on the site to achieve your goals by f...
10 Interesting Facts About LinkedIn
LinkedIn, founded in the year 2003, is the world’s largest professional network. It has grown from a platform where the users would post their resume to an undisputed leader for professional networkin...
10 Tips for creating engaging content for an ‘Always-On’ economy
Producing content is easy for anyone. But content without any objective has no value and is ineffective. For content to qualify as engaging it needs to be original, valuable, rich, and should trigger...
5 Engagement Metrics You Should Track
The pandemic has made the businesses realize that customer engagement is what will help them sail through these times. Customer Engagement is the emotional connection between a brand and its customers...
Top 25 Analytics Apps
The objective of any business is to extract actionable and commercially relevant information to improve performance. According to Sharad Agarwal, CEO of Cyber Gear, “If you’re able to go into a meetin...
Top 5 WordPress Plugins For Social Media Posting
Social media has revolutionized the way users share information online. Research by Statista shows that social media has progressed from having 2.34 billion users in 2016 to 3.96 billion users as of...
How Fast Is Your Website?
The download time of your website matters!...
Content is not only King, It is the Kingdom
More than 2 decades ago Bill Gates asserted, ‘Content Is King’. While this may be true to a certain extent, the most important aspect to consider is that content is king only if it is read. The focus...
10 Tips for Building an Online Marketplace
The number of online marketplaces is increasing every day. They offer convenience and time efficiency over the traditional offline platforms to the buyers as well as the sellers. According to research...
10 Industries Thriving Post COVID
COVID 19 pandemic has caused unprecedented disruptions impacting businesses worldwide and wiping out more than $ 20 trillion of the value of global equity markets. Businesses across various industr...
Accelerating Retail- A Google Initiative
COVID 19 has changed everything around us from the way we live to the way we shop. The use of technology by businesses and people has soared and is visible with the increase in internet usage by 60...
Seven things digital marketers should do to improve their return on relationships (ROR)
Loyalty, sharing, and recommendations represent relationships. The returns from such relationships are far better than what money can bring. In today’s day and age social media is becoming a way of l...
5 Best Ways To Promote Your Mobile App
With over 2.7 billion smartphone users and 1.35 billion tablet users worldwide, the mobile app industry is thriving. As of the first quarter of 2020, there were 2.2 million apps in the Apple store and...
The ROI of Social Media
Return on Investment is a performance measure used to assess the efficiency of an investment. ROI tries to directly measure the amount of return on a particular investment. Social media ROI is a metri...