The AIDA model for content marketing
Content marketing is used by many businesses as a means to promote products and services, building a brand image, and reaching out to a new audience. Content marketing can be very effective when the f...
Digital Marketing for SMEs
The way to succeed in today’s competitive market is by reaching your prospective customers quickly. The majority of the buyers are looking for products online. This presents a huge opportunity for SME...
Google Adds AI To Algorithm
Each time Google updates its algorithm, it is moving a step forward in making the search experience easy and more relevant to the users. It is imperative to stay up-to-date with the latest features an...
Four Reasons why Appointment Scheduling is Essential for Every Business
Your office schedules hundreds of appointments each week. For a good clinical workflow, arranging activities such as negotiating follow-ups, sending reminders, and making new appointments are all key....
How Do You Optimize Your Homepage For SEO?
The homepage is a company’s virtual show window. When visitors come to your website and do not like what they see, they will leave. A good homepage is not only designed well, it is free of clutter and...
5 Reasons To Revisit Your Website Content
The worldwide web is the best and the most effective way to promote and market your business. What is most important is not just developing a website, but to update it to keep it relevant, fast, an...
10 Podcast Editing and Recording Software
There are now over 800,000 active podcasts with over 54 million podcast episodes currently available worldwide. Because of a low cost of entry, in the first ten months of 2019, a record 192,000 new po...
Retargeting on LinkedIn
Retargeting is a great way to increase the impact on users who have shown an interest in your company. Retargeting also referred to as remarketing, is a form of online advertising which helps your bra...
Top 10 UX Design Principles
Design principles are widely accepted guidelines, laws, and design considerations that the designers apply with discretion. In other words, they are fundamental pieces of advice for the designer to ma...
Top 10 Affiliate Marketing Programs
How does the idea of making money while sleeping sound to you? Affiliate marketing is how you get started. The main idea behind this kind of marketing is to promote other people’s products through...
Top 10 Payment Gateways
Having safe online payment methods is one of the crucial elements of running a successful online store that can achieve its sales objectives. Multiple and reliable payment methods significantly impact...
Top 10 Tips For Social Media Community Management
Strong customer relationships can help your business succeed, retain customers, and help in building an emotional connection between the customers and the business. One of the most efficient ways to b...
What Are Backlinks and Why They Matter?
Backlinks are essential for a website to receive free visitors from search engines like Yahoo, Google, and Bing. A backlink is a link created when one website links to another. Backlinks are also refe...
The Democratization of B2B Sales
COVID 19 pandemic has changed the lives and livelihood of many around the globe. Although the full consequences of the pandemic are yet to be seen, the impact of it is visible on the economies of the...
Top 5 Software For Analyzing Website Performance
The speed of the website is one of the most important factors leading to a high conversion rate. Fast loading websites gain from higher SEO rankings which have a direct impact on user experience, low...
